E-Commerce PPC Agency Advantage
Maximize your return on ad spend with a leading e-commerce PPC agency that’s built for growth. Our team of experts specializes in Google Shopping PPC Ads, search, and remarketing campaigns designed to capture your audience at every stage of the buying journey. Through data-driven optimization and strategic performance management, Logical Position helps your business drive consistent revenue and achieve measurable, long-term success.
Full Suite of Features
FeedLogic Integration
FeedLogic simplifies product feed management across major shopping platforms, including Google Shopping, Microsoft Advertising, and Facebook. Our in-house data feed team ensures your listings stay optimized and compliant. Additional fees apply.
Merchant Center Support
A successful Shopping campaign starts with a well-managed product feed and Merchant Center account. Our in-house data feed team monitors platform updates and resolves issues promptly to ensure your products remain active and eligible for advertising.
Call Analytics & Recordings
Through our partnership with CallRail’s lead intelligence platform, we provide detailed attribution and call tracking that connect each inbound lead to its marketing source. These real-time insights inform smarter targeting and improve overall account efficiency.
Get started with an exclusive Logical Position $30 plan, ready to grow as you do.
Remarketing Ads
Remarketing captures previous site visitors and reengages them with targeted display ads designed to drive return traffic and conversions. By leveraging browser cookies, we deliver tailored creative to keep your brand top of mind and maximize the impact of your ad spend.
Account Ownership
Whether we manage an existing Google Ads (formerly known as AdWords) account or build one from scratch, you retain full ownership and access to all data and assets. If you ever choose to move on, everything we’ve created goes with you.
Real People
Real Results
As one of the best e-commerce PPC agencies, LP delivers measurable success through data-driven strategy and personalized service. Every client benefits from a dedicated account manager and paid search specialists who collaborate to design and optimize high-performing e-commerce PPC campaigns tailored to your business goals. With transparent reporting and regular strategy meetings, we ensure your campaigns stay aligned, effective, and built for growth.
Data at Your Fingertips
The LP Client Dashboard provides real-time visibility into your campaign performance. Built for clarity and transparency, it streamlines complex data into actionable insights, so you always know how your investment is performing.
Google Shopping Ads
Google Shopping Ads Showcase your products where purchase intent is highest. Our PPC specialists design and manage Shopping campaigns using proven PPC strategies for e-commerce that turn searches into sales, connecting your products with the customers most ready to buy.
Google Free & Fast Shipping
Highlight your fast, affordable delivery directly in Google Shopping ads. The Free & Fast program displays two-day shipping details upfront, reducing buyer hesitation and increasing conversions for your business.
Award-Winning Results
Trust your e-commerce campaigns to a certified Google Ads Premier Partner recognized for advanced expertise, rigorous training, and proven performance. Our team also diversifies spend through the Microsoft Search Network to ensure full coverage and alignment across platforms. To learn more, schedule a free review.
E-Commerce PPC Pairs Well With
Call & Form Tracking
Concentrate your budget effectively by grasping what drives your phone calls, and understand the customer journey behind your form submissions.
FeedLogic
This service builds upon Search & Social to provide feed solutions that are dynamic and fully customizable for merchants of many shapes and sizes.
Do More With Your Data
Tighten up your tracking & attribution to prove your Marketing ROI with custom CallRail packages thanks to LP’s exclusive partnership.
Frequently Asked E‑Commerce PPC Questions
Looking for something specific? We’re happy to help. Reach out to our experts and get the answers you need.
What is the difference between Search Ads and Shopping Ads?
Search ads are text-based and triggered by keywords. Shopping ads show product images, prices, and store info and are triggered by your product feed. Most ecommerce brands use both together for visibility across the funnel.
What is the best campaign structure for ecommerce?
A typical setup includes:
- Branded Search campaign (your company/product name)
- Non-branded Search (category terms)
- Performance Max or Shopping campaigns
- Remarketing campaigns (Display, YouTube, Discovery)
What is ROAS and what’s a good target?
ROAS = Revenue / Ad Spend. As an example, a 3.0 ROAS means you made $3 for every $1 spent on ads. Your target depends on profit margins. If your margin is 50%, a 2.0 ROAS may be breakeven.
How do I improve ROAS in ecommerce campaigns?
- Improve product titles and images in your feed
- Use Smart Bidding with a target ROAS goal
- Pause underperforming products
- Segment campaigns by product category or margin
- Use audience signals and remarketing
How can I make sure my feed is optimized?
Use a product feed management tool (like Feedonomics or DataFeedWatch) to:
- Ensure correct GTINs and categories
- Write clean, keyword-rich titles
- Remove disapproved items
- Sync inventory in real-time
Is Performance Max worth it for ecommerce?
Yes, in many cases–especially when combined with a well-optimized feed and strong first-party data. Just be aware that it blends placements and may limit control, so set clear goals and monitor performance closely.
Should I advertise all products or just bestsellers?
Start with top sellers or high-margin products to focus spend. Once profitable, scale to other categories. Grouping products by performance tier can also help allocate budget more effectively.
Your Next Level is Waiting.
Grow, adapt, and lead with the right strategy behind every move.