Why Your Website Matters
Launch a professional website with a package designed for small businesses. Choose the level that fits your needs and work with LP’s team to create a website that supports your business goals.
Your website is often one of the first places potential customers interact with your business, making it an important part of how they perceive your brand. A professional website should make it easy for visitors to understand who you are, what you offer, and why they should choose your business. By creating a clear and credible online presence, your website can help build trust with prospective customers and support your business as it grows.
Designed To Support Your Small Business
A Small Business Website gives your business a professional online presence without the time and complexity of a fully custom website build. Using a proven design framework, our team can develop your site efficiently while tailoring it to reflect your business and goals. Your website will work across devices, be easy to update, and include reliable hosting, giving you a flexible foundation that can continue supporting your business as it grows.
Responsive Design
Sites are designed to display and function across desktop, tablet, and mobile devices.
Easy Website Management
The visual editor allows clients to make routine changes without coding knowledge.
Website Analytics
Built-in analytics provide visibility into website visitors and engagement.
Built With SEO in Mind
Your Small Business Website is built according to established SEO best practices using the content you provide. When replacing an existing website, our team also takes steps to support a smooth transition, including implementing appropriate redirects to help preserve existing search visibility and direct visitors to the correct pages after launch.
What’s Included
Your Small Business Website includes the essential design, development, and launch support needed to create a professional online presence for your business, with optional maintenance available to help support your website after it goes live. Your website package includes the following features.
Site Analytics
The advanced analytics dashboard enables you to see who’s visiting and engaging with your website.
Mobile Friendly
All templates are built to load well, and arrange appropriately for every device.
Image Library
The website dashboard gives you access to a large, free library from leading stock image companies to use on your site.
Professional Design
Modern, polished designs create a professional online presence that reflects your brand and business.
Contact Forms
Easy-to-use contact forms make it simple for visitors to get in touch with your business.
Content Implementation
Your provided text, images, and other content are professionally organized and implemented throughout the website.
Blog
Available as a free option, the blog widget allows you to add new blog entries and have a dedicated blog section of the site. Each package includes migrating a number of blog posts from your previous website. The platform allows uploading old blog entries via RSS. (RSS feed blog posts do not carry formatting).
Site Backup
Your site includes a one-button back up and a history of your previous back ups. Relaunching or reverting to an older version of the site is simple and easy. Great insurance for editing mistakes, or even storing different seasonal versions of your website.
Launch Support
We help ensure everything is ready to go and provide support throughout the website launch process.
Optional Post-Launch Maintenance
Ongoing maintenance keeps your website secure, up to date, and running smoothly after launch.
Why LP?
Unlike many web agencies, LP incorporates specialized SEO considerations into the development process. Our broad cross-functional expertise includes:
- Website developers working alongside digital marketing specialists
- SEO-informed website development
- A team that understands the website as part of the larger marketing ecosystem
- Ongoing support available after launch
- Ability to add marketing services to elevate website performance
Frequently Asked Questions
Looking for something specific? We’re happy to help. Reach out to our experts and get the answers you need.
What is a Small Business Website?
A Small Business Website is perfect for businesses that want a simple, straightforward way to collect leads online but don’t require a Custom Website. Theme-based development makes for an easy design phase and quick development.
How do I know which website package is right for me?
The main difference between the packages is the number of pages that need to be created. This may be based on your existing website (if you have one) or based on consultation with LP’s SEO department.
What’s the difference between a Small Business Website and a Custom Website?
A Small Business Website features theme-based design and development. This allows for an easy design phase and quick development. A Custom Website is built from the ground up to your specifications, with a guided, custom design phase and in-depth development that includes strong content management features.
Can I use my existing domain?
Yes, you can use your existing domain as long as you own it and have access to the registrar account that holds the domain.
Who provides the website content?
The website content can be provided by you, or it can be developed in collaboration with the LP SEO department as an additional, optional service.
Can I make changes to my website after it launches?
Small Business Websites are designed to be easy to make simple content changes without a high degree of technical knowledge. LP also offers an optional website maintenance service after your site launches, which includes up to one hour of monthly development time that we can use to make changes for you upon request.
What happens to my existing search rankings when I launch a new website?
When replacing an existing website, our team follows SEO-conscious launch practices to help protect the search visibility you’ve already established. This includes setting up appropriate redirects from old URLs to relevant pages on your new site, helping search engines and visitors find the correct content after launch. While rankings can fluctuate during any website transition, careful redirect planning can help preserve existing SEO value.
Can LP maintain my website after launch?
Yes, we offer an optional website maintenance package that provides up to one hour of development time per month that can be used to make changes for you upon request.
How long does it take to build a Small Business Website?
Typical turnaround time is four to six weeks. This may be more or less, depending on how quickly you choose your theme, provide content, and approve the finished website.
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